Additional information
| Air Setting | Hot |
|---|---|
| BIS Certificate Image URL | |
| BIS Certificate Number | CM/L-9600101613 |
| BIS Expiry Date | 29/10/2026 |
| Cord | With Cord |
| How-to-Use | Softly brush your hair out and divide it in sections for easy styling.Using your finger tips, lift the section of hair you want to style.Using the straightener, place your hair between the styling plates.Gently pull the straightener downwards and glide through your hair.To create flicks, slowly turn the straightener half-circle inwards (or outwards) when it reaches the hair ends. |
| Preferences | Heat Control |
| Special Features | Keratin ceramic plates for smooth gliding and shiny hairIonic care for shiny, frizz-free hairFast heat-up time, ready to use in 60 secHandle lock: YesStorage hook: YesSwivel cord: YesIonic care: YesKeratin ceramic coating: YesPlate lock: YesTemperature Settings: 190degC and 210degCWarranty: 2 years Warranty provided by brand/manufacturer |
| Sustainable | Regular |
Mina –
​The Philips BHS397/40 Hair Straightener is truly excellent and a fantastic upgrade for anyone seeking sleek, salon-quality results without the damage. This model, with its distinctive navy blue finish, doesn’t just look great—it delivers professional performance that makes daily styling fast and effortless.
​The feature that sets this straightener apart is the SilkProtect technology coupled with the Keratin Titanium Infused Plates. This combination ensures an incredibly smooth glide through the hair, eliminating snagging and minimizing heat exposure on any single strand. The titanium infusion not only provides rapid and consistent heat distribution but, combined with Keratin, helps lock in shine and keep your hair protected from the inside out. My hair felt noticeably softer and looked much healthier after just one use compared to my old straightener.
​The performance is reliable, heating up quickly so you’re ready to style almost instantly. Loving this.
Binish –
I’ve been using the Philips Kerashine Hair Straightener (HP8318) for a few months now, and I’m really impressed with its performance! The keratin-infused plates are super gentle on my hair, and I love that it adds shine while straightening. It heats up quickly, and the temperature control is a great feature since I can adjust it based on how sleek I want my look to be. The 1.8m cord is long enough, and it even has a slide lock, making it easy to store.
One thing I’ve noticed is that it works best with a bit of pre-applied serum or conditioner, especially if you have sensitive or fragile hair. It does create a bit of steam on high heat, but I’ve never experienced any hair damage or excessive dryness. The results last through the day and even give a bit of volume. Overall, it’s a great investment for anyone looking for salon-like res
Kumari Pushpa Sinha –
I’m really happy with this Philips Hair Straightener. The build quality feels premium and sturdy. It heats up very fast (within a minute), which saves a lot of time. The plates glide smoothly through the hair and straighten well without pulling.
I like that it has two temperature settings, so it’s suitable for both light styling and proper straightening. It gives a nice shine and makes hair look smooth, not frizzy. Works well for daily use and also helps in creating soft waves.